Cookie Policy
Last update: 02/11/2026
Cookies are small files that websites place on your computer as you browse the web. A cookie's job is to hold bits of useful information about your interaction with the website that sets them. For example, a cookie placed on your computer from a website can hold information regarding what you click on, how long you spend on a page, and more.
Local storage is an industry-standard technology that allows a website or application to store information locally on your computer or mobile device. Local storage can be used to help with delivering user preferences on a previously visited website (such as remembering which food database you like to use).
Basically, you can think of cookies and local storage as "memory" for a website. The information in the cookie will help our website recognise if you've been here before, and if there's any preferences that you've established.
We categorise cookies into four types: strictly necessary, functional, analytics, and marketing/advertising. Below is a detailed breakdown of each cookie and tracking technology used on the Foodzilla website and platform.
Strictly Necessary Cookies
These cookies are essential for the website and platform to function. They cannot be disabled without affecting core functionality.
| Provider | Purpose | Type | Duration |
|---|---|---|---|
| Cloudflare | Security, DDoS protection, bot detection, and content delivery. Cloudflare may set cookies such as __cflb and cf_clearance to identify trusted traffic and protect the website. | Third-party | Session to 1 year |
| Authentication cookies | Used to keep you logged in and verify your session when using the Foodzilla platform. Set by our authentication provider (Ory). | First-party | Session |
| Cookie Consent | Stores your cookie consent preference (cookieconsent_status) so that you are not asked to consent again on each visit, and whether your region requires consent before analytics and advertising cookies are set (fz_consent_region). | First-party | 30 days to 1 year |
| Stripe | Required for secure payment processing. Stripe sets cookies to detect fraud and process payments securely. Card details are never stored on Foodzilla servers. | Third-party | Session to 2 years |
Functional Cookies and Local Storage
These cookies and local storage items enable enhanced functionality and personalisation within the Foodzilla platform.
| Provider | Purpose | Type | Duration |
|---|---|---|---|
| persist:root | Local storage used to cache application state so the platform works even during network connectivity issues and to remember your preferences. | First-party (local storage) | Persistent |
| Help Scout | Powers the customer support chat widget. Stores session data to maintain your support conversation and identify your account when you contact us. | Third-party | Session to 1 year |
| Senja | Shows customer reviews on our website. When reviews show, your browser loads them from Senja, which receives your IP address and browser details. It is not used for advertising, its script sets no cookies, and it never loads in the coach platform. | Third-party (embedded content) | None |
| Zapier | Loads in the coach platform only when a coach opens the Zapier page in Integrations, to show and set up their Zaps. Zapier receives the coach's IP address and browser details, and may set cookies to keep the coach signed in to Zapier. It never loads on a page a client uses. | Third-party | Varies |
Analytics Cookies
These cookies help us understand how visitors interact with the Foodzilla website and platform so we can improve the experience.
| Provider | Purpose | Type | Duration |
|---|---|---|---|
| Foodzilla Analytics | Our own website analytics, run by us on Cloudflare. Counts page views and visits. In the EU, EEA, UK and Switzerland it sets no cookie until you accept. After that, and elsewhere, it sets datafast_visitor_id and datafast_session_id. It never stores your IP address and does not track you across other websites. | First-party | Visitor 1 year, session 30 minutes |
Marketing and Advertising Cookies
These cookies are used to measure the effectiveness of our advertising campaigns and to deliver relevant content. They may track your activity across websites.
| Provider | Purpose | Type | Duration |
|---|---|---|---|
| Google Ads | Conversion tracking and advertising measurement. Uses the Google tag (gtag.js) with our Google Ads account to measure ad conversions and optimise campaigns. May set cookies such as _gcl_au and _gcl_aw. | Third-party | Up to 90 days |
| Meta Pixel | Advertising measurement and conversion tracking for Meta (Facebook/Instagram) campaigns. Sets the _fbp cookie to identify browsers and measure ad performance. | Third-party | Up to 90 days |
| Rewardful | Affiliate tracking, on this website only. Sets a cookie to attribute sign-ups to the referring affiliate partner. If you arrived via an affiliate referral link, its referral ID is added to the link you follow to sign up, so the Foodzilla platform can credit the affiliate when you subscribe. | Third-party | 60 days |
| Microsoft Advertising | Conversion tracking for Microsoft (Bing) ad campaigns using the UET tag. May set cookies such as _uetsid and _uetvid. | Third-party | Up to 13 months |
| Foodzilla attribution | Remembers the referral code (__FDZLA_REF_CODE) and campaign source (__FDZLA_UTM_SOURCE) from the link you arrived on, so sign-ups are credited to the right partner or campaign. | First-party | 1 year |
| Foodzilla ad clicks | If you arrived from a Google, Microsoft or Meta ad, keeps the ad's click ID (fz_click_ids) and adds it to the link you follow to sign up. The Foodzilla platform then tells that ad network when you subscribe, so we can see which ads work. Removed when you decline these cookies. | First-party (local storage) | 90 days |
| Sales Popup | Shows recent sign-up notifications on our pricing pages, with no names (for example, "Someone from New Jersey signed up yesterday"). May set cookies to limit how often notifications appear. | Third-party | Varies |
Managing Your Cookie Consents
You can change or withdraw your consent at any time from the Cookie Settings link in the footer of every page. If you're in the EEA, UK or Switzerland, analytics and advertising cookies stay off until you accept them.
If you would like to remove your consent, you can do it from your browser by "Clearing Data or Cache". Visit this support page to learn more.
Please note that disabling strictly necessary cookies may prevent the Foodzilla website and platform from functioning correctly. Disabling analytics or marketing cookies will not affect the core functionality of the Service.