📈7.7 Store Analytics & Conversion Tracking

We've been busy! This update brings store conversion tracking, new appearance settings, and more tools to fit your clinical workflow.

📤 What's New in Platform v7.7

📈 Store Analytics & Conversion Tracking

You can now add Meta Pixel and Google Tag Manager scripts directly to your store. Foodzilla automatically fires Lead and Purchase conversion events — so your ad platforms get the signal data they need to optimize delivery and lower your cost per acquisition. Better tracking = better ROAS on Instagram, Facebook, and Google Ads.

⚙️ BMR Formula Selector

No longer locked into Harris-Benedict. You can now choose your preferred BMR formula or enter a custom value when adding clients — giving you more flexibility to match your clinical approach.

🎨 New Appearance Settings

You can now customize the look of your platform with new appearance modes — including Dark Mode and Pink Mode. Find these in your profile settings to match your vibe (or save your eyes during late-night meal planning).

⏰ Meal Times in the Mobile App

Your clients can now see recipe meal times in both the weekly meal plan view and recipe details on mobile. Less "when do I eat this?" messages from clients.

🚀 Client Onboarding Improvements

We've fixed several edge cases in the client onboarding flow to ensure a smoother first experience for your clients — fewer hiccups, fewer support requests.

🗑️ Permanently Delete Clients

Need to fully remove a client and their data for compliance purposes? You can now permanently delete clients from the system. This is irreversible, so use with care.

We've overhauled our Terms of Service, Privacy Policy, DPA, and White Label Agreements — clearer language, easier to read, and more comprehensive coverage. By continuing to use Foodzilla, you agree to the updated versions of these documents. We recommend reviewing them at foodzilla.com.

📚 New Knowledge Base

Prefer reading docs outside the app? Our full documentation is now available at foodzilla.com/docs.

🛠️ Performance & QoL Improvements

Faster load times across the platform, bookmarkable URLs (jump straight to a client's meal plan or a collection), improved AI image generation with a more realistic Pro model, and a bunch of smaller fixes to smooth out your daily workflow.


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Kindest Regards,

Foodzilla Team 🦖🫶

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